Noohr
Branding, Web Design (Shopify)
About the design
The founder of Noohr came to us with a strong mission: to build a Canadian body care brand rooted in South Asian heritage. From there we dove into the vision, audience, and core of what Noohr was, and built a custom brand identity and website that gave Noohr the right foundation to grow from. Their products are clean, intentional, and meant to be felt, and that’s the exact experience the branding and website deliver. The brand is fun and disruptive while still remaining approachable.
Industry:
Body Care
Service(s):
Branding, Web Design (Shopify)
Working with Serena on Noohr’s branding and website was such an easy and highly collaborative experience. From the very beginning, she took the time to understand the brand beyond the visuals, including the ideas around South Asian heritage and ritual. She has a strong eye for detail and was able to translate those layered ideas into a visual identity and website that feel cohesive, elevated and true to Noohr. I also really appreciated how receptive and invested she was throughout the process. Every decision felt considered, and the final result reflects the world I hoped to build for the brand. I would absolutely recommend her to anyone looking for highly skilled designer.
- Lubna, Founder of Noohr
