Scout Escapes is a group travel company specializing in small-group women’s tours around the world. The goal for this full revamp was to connect with their audience of women in their late twenties to late thirties on a deeper level. To do so, we focused on crafting an identity that was timeless and elegant with a touch of vintage. Their clients are investing a great deal into their trips, and they wanted their brand to reflect the quality of the experience Scout Escapes delivers. The final brand identity is refined and feminine with a nod to vintage, and the website design ties everything together with a user experience that makes their travelers feel taken care of and excited for what’s ahead.