Logos built with love
Our vision for you
A brand and website that speak clearly before you ever have to explain.
Clarity-led branding and websites for female founders who have outgrown DIY and are ready for a brand that reflects where their business actually is now.
At Kohi Design Studio, our work is guided by the Rooted Brand Ecosystem. It is a thoughtful approach to branding and website design that starts with clarity and builds toward long-term growth.
Based in Montréal, Canada, we design strategic brand identities and conversion-focused websites rooted in intention rather than trends. Every project is shaped to feel aligned, cohesive, and easy to use in real life, not just polished on screen.
find our clients featured in:




brand identity design
deep roots
◉ A brand that feels aligned with your purpose and instantly builds trust. No more guessing. No more “good enough.” Just clarity, confidence, and a visual identity built around your values.

Meet the founder
Hey, I'm Serena! 👋🏽
your designer, strategist, and creative partner
I help ambitious entrepreneurs step out of the DIY loop and into a brand that feels intentional, aligned, and ready for growth.
As a designer *obsessed* with high-impact brand and web experiences, my work blends:
◎ Clear strategy
◎ Clean, elevated design
◎ Accessibility friendly decisions
◎ Emotion, storytelling, and timeless visuals
I’ve supported 50+ women-led businesses and crafted hundreds of branding and website assets that helped their businesses grow with clarity and confidence.
And you're next.🤭

The Studio Notes
Real talk on all things web design, branding, and building something you can be proud of.

Business
How to Use a Quiz to Grow Your Email List
Think about the last time you took a "which type are you" quiz at 11pm. You didn't need it, but you absolutely had to know your result, and that itch is the engine behind all quiz lead generation.

Branding Tips
What is a Brand Identity? (And Why Your Business Needs One)
If you've ever stared at a Canva template thinking "this isn't me, but I don't know what is me," you're in the right place. Let's discuss!

Business
I Don't Want to Keep Guessing What Looks 'Right': The Hidden Cost of Brand Decision Fatigue
Another hour has passed. You've moved that button three pixels to the left, then back to the right. You've cycled through five different fonts.























